Bring customers back
Customers build Reward Balance with your store, creating a reason to return to your store.
For merchants
Reward customers without running a traditional points-for-gifts program.
Elak gives each merchant a controlled Cashback / Reward Balance system. Customers earn discount credit from eligible purchases and can use it only inside the same merchant.
Merchant benefits
Loyalty that stays under your control.
Give customers a reason to return while keeping discount exposure, staff access, and future reward value visible.
Control discount exposure
Set cashback rate, minimum redeemable balance, and maximum redemption percentage.
See future liability clearly
Outstanding Reward Balance shows the potential future discounts customers have earned.
Operational trust
Built around merchant rules
The default policy prevents Reward Balance from being used on promotional invoices, halves cashback on promotional purchases, and calculates new cashback only on the paid amount.
Balances remain specific to the merchant that issued them.
Promotional purchase rules stay explicit at checkout.
Outstanding rewards represent future discount value, not cash owed today.
Bring a clearer reward experience to your store.
Review the available plans or submit your store details for manual review.